Mobile Retail

Alexander Wang / ADIDAS

For the grand stage of New York City’s fashion week, the collaboration between Alexander Wang and Adidas demanded a showcase as unique as their partnership. Enter Droga5, seeking Aardvark’s expertise, and we were more than ready for the challenge.

What unfolded was nothing short of brilliance – not one, but two vehicles, meticulously produced, operated, and managed. Picture a box truck seamlessly paired with a custom glass truck, metamorphosed into a chic pop-up shop. Within this mobile marvel, a surprise product launch was brewing, and the anticipation reached such heights that the Alexander Wang x Adidas merchandise vanished in a blink at every pop-up location across the city.

The aftermath? A surge in revenue, a symphony of social buzz, and a cascade of press coverage. This wasn’t just a merch drop; it was a masterclass in exclusivity, showcasing the unparalleled effectiveness of a custom pop-up shop.

Amidst the glamour of models and the allure of fashion, it was the trucks that stole the limelight. Sleek, modern, and irresistibly eye-catching, they transformed the experience for Alexander Wang and Adidas.

Kate Spade

Cue the spotlight for the dazzling “Florence Broadhurst Tour” by Kate Spade and A2G! When the stakes were high and perfection was the only option, Aardvark swooped in as the secret ingredient. Kate Spade had envisioned a pop-up shop like no other, and when it came to navigating the complexities of managing logistics, transportation, and flawless setup, Aardvark were the pros they needed.

Enter the Aardvark dream team – a skilled driver and a seasoned tour manager, a powerhouse team ready to turn this vision into a reality that defied imagination. Our certified driver expertly piloted the pop-up shop across diverse locations, while our tour managers worked tirelessly, creating and dismantling the dream setup day in and day out.

From the dazzling streets of New York to the sun-soaked avenues of LA, the vibrant vibes of Seattle, and the eclectic energy of Austin, Aardvark was the unseen force ensuring Kate Spade’s dream tour unfolded as a breathtaking reality beyond all expectations.

Ebay

Get ready to redefine luxury with eBay’s launch of The Luxe Line! Aardvark rolled out a show-stopping mobile consignment concierge van for Edelman’s client eBay, with a custom setup featuring a sleek vending window and display cases that’ll make your heart skip a beat. Elevating the game, this in-person luxury experience lets you have your prized handbags appraised, photographed, and consigned on the spot by eBay pros. Glamour hit the streets, and The Luxe Line made its mark in LA and Las Vegas during the holidays!