Take your fashion or beauty brand to the next level with an experiential mobile tour from Aardvark. We have a proven track record of working with leading companies in the industry to create immersive and engaging experiences that connect with customers on a deeper level.
Tatcha
For Tatcha’s Moisture Match Up Campaign, Aardvark Studios partnered with SHADOW to take the experience to the streets of NYC with a custom glass truck showcasing two Tatcha products: The Dewy Skin Cream and The Water Cream. Inside the vehicle, we created a locker room vibe with a remote-controlled scoreboard tracking quiz results, letting consumers discover which product was their perfect match. With over 1000 visitors daily and a buzzing multi-channel campaign featuring TV spots, online ads, and influencer action, this activation had Tatcha fans lining up for their shot at the ultimate skincare showdown.
Rent The Runway
Aardvark Studios partnered with Rent the Runway to bring their fashion-forward vision to Gen Z audiences across the Southeast and Texas. We retrofitted a classic Airstream into a mobile retail haven, complete with custom-designed displays showcasing a variety of styles, brands, and clothing options available for rent. The tour engaged thousands with personalized goodie bags, exclusive promo codes, and opportunities to connect with brand influencers. By blending interactive experiences with standout design, we helped Rent the Runway make a lasting impression on the next generation of style-savvy shoppers.
OUAI
Pop-up Mob knew who to call when tasked to create a vibrant mobile tour celebrating OUAI’s St. Barts Collection. Our custom-fabricated trailer featured lush florals, a scent misting machine, a stylish bar, and LED signage, setting the scene for all the tropical vibes. Attendees engaged with curated experiences like mocktails inspired by the collection, trendy hats, and exclusive product giveaways. Throughout the tour, 16,000 goodie bags—totaling 48,000 products—were distributed, leaving a lasting impression and boosting OUAI’s brand presence.
We are the Experiential Fashion and Beauty Experts
If you are a fashion or beauty company looking to create an experiential project, Aardvark Studios is the perfect partner for you. We have years of experience working with leading fashion and beauty companies to create, manage, and deliver on large-scale marketing projects.
Check out some of our experiential fashion and beauty work above, and get in touch with us today to learn more about how we can help you make your next event unforgettable.
